Upside Energy

Upside Energy reduces greenhouse gases by enabling people to make smart choices about when to use energy.

Upside Energy reduces greenhouse gases by enabling people to make smart choices about when to use energy. Every flick of a switch is supported by a vast complex network delivering the power we need. Regardless of the time of day, season, other demands being made on it, it springs to our command. It’s also pretty brutal. To deliver that energy, it extracts millions of tonnes of fossil fuels. It emits greenhouse gases and other pollutants. It lays thousands of miles of wire and pylons across the countryside. It meets our demands regardless of the environmental consequences. Our vision is for a world where people use energy without damaging the environment. We want to build a world that delivers the energy we need, but in a way that respects the environment and wider society. We want a harmonious energy system, not a discordant one. So we’re building a service that orchestrates elements of the energy system so that our demands fit a little more cleanly with what the environment can deliver. Founded in 2013 by Dr Graham Oakes, Matt Potts, Matt Fisher and Andy Molineux, Upside has grown and we are now a team of 12 people based in Salford and London.