Mr. Fred Moore

He began a 21-year career with StorageTek in 1976 as the first Systems Engineer and concluded as Corporate Vice President of Strategic Planning and Marketing. In 1998, he founded Horison Information Strategies in Boulder, Colorado, a data storage industry analyst and consulting firm that specializes in executive briefings, marketing strategy, and business development for end-users and storage hardware and software suppliers. He acted as Storage Tek's chief strategist and spokesman worldwide for over ten years and is credited with creating their strategic vision and long-range plans and being instrumental in providing worldwide product leadership for storage systems for open systems and mainframes. He was born in Crystal City, Missouri, south of St. Louis, where he attended high school. He received a Bachelor's degree in Mathematics and a Master's degree in Computer Applications in Physical Geography from the University of Missouri, Columbia, where he was a 1989 recipient of the Distinguished Alumnus Award and a 2004 recipient of the Arts and Science Scholar-In-Residence Award. He completed the Berkeley Executive Program in 1997. He has been a sought after speaker at industry conferences worldwide including Gartner Group Conference, DataStorage, Computer Measurement Group (CMG), Xephon, SHARE, CSC Index, Dataquest, the Network Storage Conference and served on the CCIA Vision 20/20 project. He served as Editor of Storage for Computer Technology Review magazine and has published numerous papers on Computer Storage Systems. He has also written numerous books, reports and webcasts for the storage industry. He currently serves on a few select boards in the storage networking industry.