American Century Direct

Online, direct, life insurance sales with a different buying experience.

American Century Direct is changing the experience of buying life insurance using direct to consumer, online model. They provide ways for clients to reduce their costs related to their policies - see 'Special Benefits' on their website. They are owned by American Century Life Insurance which means they control the products, back office processes, and have full flexibility in offering the best products at great prices to clients. Revenue model is based on commission paid for policies sold.