• 2007 June 01

Company Description

2 Under Entertainment is a new entity within the entertainment industry. The foundation of the company is centered on the creation of

'2 Under Entertainment is a new entity within the entertainment industry. The foundation of the company is centered on the creation of unique content and experiences that can be distributed across multiple media platforms, including web, broadcast, mobile, podcast, and events. Central to 2 Under Entertainment's philosophy is the development of content, experiences and distribution that is audience relevant. As such, if needed, a blended mix of traditional media and new media techniques can be employed. To assure success, 2 Under Entertainment utilizes a proprietary planning process that ensures the proper distribution of content and mix of content experiences, a balanced frequency of content delivery, and most importantly relevant content to the desired audience. Most 2 Under Entertainment properties utilize a unique content-managed web portal that functions as the hub of content delivery. Through the use of unique web portals, 2 Under Entertainment can tailor the experiences and content to fit desired client goals, objectives, metrics and revenue streams, as well as drive audience behavior.' (Source: 2 under entertainment)