ADvantage

Invest in early stage technology companies .

ADvantage intends to invest in early stage technology companies aimed at reshaping how we play and experience sports. Backed by leAD Sports, an initiative spearheaded by the grandchildren of Adi Dassler (founder of adidas) to further sports innovation, and OurCrowd, the leading global equity crowdfunding platform, ADvantage will leverage a strong global network to source leading opportunities in the spaces of fan engagement and experience, connected athletes and communities, and derivative sports (fantasy, eSports and new sports). Led by serial entrepreneur and accomplished venture builder Christoph Sonnen and professional athlete and venture investor Jeremy Pressman, ADvantage is targeting a diversified portfolio of 15 startups from around the world.