Trybeo

Social application that uses challenges to simplify the way people compete

User Base > 5.5k User Acquisition > 1.5k / month Despite all the content available every day on social networks, people don’t have an easy way to live new activities. That content is not meant as experiences that can be lived by others, to the point where most viewers are frustrated that they are not living the life they want. Content creators are also unable to mobilize their communities efficiently on social networks due to the limitations of 'comments' and 'likes' interactions. The Trybeo app has two key concepts: 1/ CHALLENGE Users participate in challenges by uploading photos or videos and get ranked by the community. They express their passions and skills by taking on existing challenges or creating their own. The more users are active, the more points they earn. 2/ CONTEST Users can participate in contests if they have earned enough points. Contests are sponsored by brands who provide products to the winners. Our business model aims at transforming advertising using challenges and contests to help businesses boost customer engagement and interaction. On Trybeo, companies who want to promote their products can create contests in order to interact with their prospects. Contests make people do specific actions and amplify the content that the company want to put out there to the audience. Companies can reach out to a wider consumer base and offer the experience of their products. Our unique approach is changing the way people exchange their experiences in order to give everyone the chance to do remarkable activities. Where other social networks allow people to *show* their experiences, we help them *share* activities and create exciting competitions. People post challenges on Trybeo which become invitations for the rest of the community to become more active. Also, contests that are organized on Trybeo give incentive for people to come back regularly.