WhatsNew Asia

Whatsnew is a background parent company of Moxy and now operates under the name Orami after a series of mergers and acquisitions

Whatsnew is a background parent company for the various properties under its umbrella. The current properties are Venbi.com, Petloft.com, Sanoga.com, and Lafema.com. They each have their individual mission and branding, fulfilling the needs of the women’s audience for the specific niche identified within that market. Whatsnew’s ultimate goal is to identify all the demand of each of the niche markets within the region, responding to that demand by providing a boutique shopping experience to our customers. Whatsnew’s multi-vertical approach allows us to acquire customers at a low cost and then cross-pollinate to our higher margin websites. Whatsnew changed its operating to Moxy after an acquisition of Moxy St. in 2014. In 2015 Moxy merged with Bilna (Indonesian based e-commerce company) and are operating under the merged entity known as Orami.