Ms. Martha Lane Fox

She was educated at Oxford High School, Westminster School and Magdalen College, Oxford, where she read ancient and modern history. After university she showed interest in acting and prison governorship but joined the consulting firm Spectrum, involved in IT and media companies. Her first project was for British Telecom called "What is the Internet ?", here she met fellow employee Brent Hoberman. On 16 June 2009, she was appointed the UK Government's Digital Inclusion Champion to head a two year campaign to make the British public more 'tech savvy'. On March 22nd 2010 her government role was expanded when it was announced that she would set up a new Digital Public Services Unit within the Cabinet Office.