• 2010 June 01

Company Description

Zuvvu is a social media advertising and engagement platform allowing internet users to discover their social media presence and influence.

Zuvvu is a social media advertising and engagement platform where internet users discover their social media influence, compete with other users to rise up the expertise levels in their respective fields of interest and businesses around the globe can leverage the online reach and influence of our userbase to run targeted social media advertising campaigns. Zuvvu facilitates a do-it-yourself platform to businesses falling in categories like automobile, technology, internet, food, entertainment, gadgets, travel etc to create, manage and analyze geography and interest targeted pay per click word-of-mouth campaigns on all the major social networks. Zuvvu evaluates each and every activity of its users(publishers) and assign them a dynamic Zuvvu Score which describes user's reach, amplification, activity levels and fields of expertise and interest. Zuvvu users earn rewards (or cash) per click or task depending upon which ad campaign they pick up and spread among their friends and fans. To keep its users engaged and to measure their level of amplification, Zuvvu has a content layer which comprises of user generated (quality) content.