Alwaysfashion

Alwaysfashion is Turkey’s first luxury e-commerce store, offering a personalized shopping experience and a unique selection.

Alwaysfashion is the first luxury e-department store in Turkey. Active since 2008, Alwaysfashion carries a wide selection of designs and products of global and Turkish luxury brands. Alwaysfashion strives to create an unmatched online luxury shopping experience that also reaches into the physical world. Alwaysfashion’s commitment to excellence, carefully curated brand-mix, unique editorial content and the weekly online magazine published in-house are what set Alwaysfashion apart as a leading e-luxury department store. Alwaysfashion continues to lead in luxury e-trade market with the vision and experience of its valuable investors: Molu Jewelry, Hasan Aslanoba – the previous CEO of Erikli-Nestle Water Company and the Founder and CEO of Aslanoba Capital, Halit Gümüşer – Kipaş Holding board member.