• 2010 November 01

Company Description

Walkbase, the in-store analytics and marketing platform for retailers and airports to personalize the omnichannel customer experience.

Walkbase is Europe's leading in-store retail analytics provider. With Walkbase’s solution retailers can measure and improve the impact of marketing on physical stores and personalise the in-store shopping experience. The company’s real-time system combines WiFi and beacon technology. Walkbase was founded in 2009 as a result of a research project at Finland’s Åbo Akademi University, which studied scalable cloud-based indoor positioning. Since 2011 the company has had several successful investment rounds and in 2013 it raised 3€ million A-series venture capital funding. The investors included SBT Venture Capital and Olli-Pekka Kallasvuo, former CEO of Nokia. Walkbase is headquartered in Finland with offices in Helsinki and Turku. In 2014 the company opened its first offices in UK and US. For more information visit www.walkbase.com or follow on Twitter @walkbase .