Websand

Email marketing platform that creates Clever Communication through data management and marketing automation

Websand gives marketing professionals the platform they need to create Clever Communication. By creating 'marketing as a process' Websand links email marketing to customer behaviour. That means relevant effective marketing that is on-brand and personalised based on your customers activity. Based on over 15 years building loyalty programmes for corporates. Websand is a software as a service platform that links customer data management, marketing activity and business reporting into a single solution. Holding all customer information in a single platform helps clients to easily a) Drive targeted relevant marketing communications. b) Focus on retaining your most profitable customers. c) Increase revenues through cross selling activities. d) Increase revenues through reducing missed opportunities. e) Create new opportunities relevant to previously un-identified needs. Websand functions Single customer view for each of your customers Automatic customer segmentation driven by flexible business rules Marketing automation triggered by customer behaviour (email) - (SMS and APP coming soon) Tailored business reporting