Union Metrics

Union Metrics provides in-depth social media analytics.

Union Metrics builds social analytics tools for brands and agencies. Located in San Francisco, CA, with an office in Austin, TX, Union Metrics enables all businesses – from small companies to the world’s largest brands – to optimize their social strategy with better analytics on the channels that matter most. Union Metrics provides a SaaS analytics product that drives key insights for brands about social engagement, audience, content and campaigns. Union Metrics is cash flow positive with millions in revenue, a growing team, and more than 1,000 subscribers - all without yet taking external funding. Union Metrics currently focuses on measuring earned and owned media on Twitter, Tumblr, Instagram and Facebook through its analytics products, which include TweetReach and the multi-channel Union Metrics Social Suite. It recently launched Union Metrics Echo, which enables real-time exploration and analytics on the entire Twitter archive. Before 2012, Union Metrics was formerly known as Appozite.